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Inspired Vs Influenced – Do we know the difference?

We live in a world where we are constantly presented with products, ideas, and experiences. We turn on our TV, pick up our phones or walk down the street and there will always be someone or something telling us about the latest trend, must haves and what we should buy or do next.

In the world of kitchen design, many people know how they want their kitchen to work and feel, but they aren’t always sure how to achieve it. We often find that many of our customers before they start working with us look for their own ideas as a starting point.  Platforms such as Pinterest and Instagram are often great places to start. Getting ideas on looks, layouts and appliances can really help them to create their very own Wishlist for their kitchens. This is inspiration as they are forming their own ideas from things, they have seen that made them “feel” good and help them achieve what it is they are looking for. 

However, we wanted to ask the question – where does inspiration turn into influence and what is the real difference?

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Influence is defined as ‘the power to have an effect on people or things’ by the Cambridge dictionary. This leads to the idea that we are all influenced by social media. We are shown content, design trends and products with the intention of creating changed behaviour. Essentially companies want to sell products, so we are enticed into trying them out for ourselves. Becoming an influencer has become a full-time job for so many people and they usually have a social media presence, a charismatic personality, and a gift for storytelling. They help us buy into the idea that a lighter shade of cream on our walls will make us feel happier in the morning and a new kitchen accessory will change our lives. In many cases, our purchases do make our lives that little bit better and we are happy we have made them. It just links back to how we engage with social media and the power it has, and how it can affect our opinions, choices, and behaviour. 

If you think back to a questionable design decision you have made, really consider the reason you made it in the first place. Mine would our Black feature wall in our living room. I saw these dark ‘moody’ interiors all over social media that looked so chic and high end. They don’t really have the same effect in a Victorian terrace house in Blackburn. Some people would argue that is inspiration but if Pinterest didn’t make it look so alluring, I would never have gone to the dark side!

Zahraa Khan, Smile Kitchen Design Co-Ordinator
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Inspiration on the other hand is defined as ‘the process of being mentally stimulated to do or feel something, especially to do something creative.’ There is a very fine line between being inspired and being influenced, and sometimes it can get confusing…especially when it comes to creative aspects such as interior design!

We live in a new era where trends are changing faster than ever before. In this day and age, we are so lucky to be able to easily access so many amazing platforms such as Instagram, Pinterest, Facebook etc. All filled with tonnes of inspiration ranging from the latest fashion trends, the new gadget that everyone needs, the most recent interior design trends and everything in between. This is what we all know and love and we are all guilty of scrolling for hours on end (except for when we have a social media blackout!) But have we ever thought about the impact it truly has on us?

Trends have always been around and played a huge part in history and they certainly aren’t going away any time soon. However, with the new constant change in trends and now even ‘Micro Trends’ (A trend that spikes so quickly but then falls out of popularity even quicker) we have to ask ourselves if we can keep up? That is where we can help…

A huge part of our job is keeping one step ahead of any upcoming trends. Everyday we have the pleasure of designing and looking at breath taking kitchens and interiors and we are constantly surrounded by inspiration.

Your kitchen is a huge factor in your home, and it certainly isn’t an everyday purchase! Your kitchen will be around for years and years to come and through a variety of different trends so it’s important that we make it personal and perfect for YOU and your home. That is why we recommend taking inspiration from trends rather than copying them completely. 

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Try looking at a variety of different trends and picking out the things that inspire you the most and work for your home the best! If you love the look of a modern kitchen but want to stay on trend with the popular country style kitchens why don’t you opt for our Hjerte range and add a sleek handle to keep the modern aspects? If you love the current trend of deep and luxurious greens but you don’t want to commit completely, simply add lots of house plants to your kitchen and try painting the walls a deep green instead? (We love Lick ‘Green 04’) or choose our Vard or Jasper range which can get easily repainted when you fancy a change! Personalising your kitchen with little sprinkles of inspiration that you have picked up from trends over the years is the perfect way to make your home feel super trendy but still feel like yours.

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When it comes to kitchen design there are so many ways you can be influenced by social media that’s where we come in! As designers we love to help realise your dream kitchen, but we will manage your expectations and make sure you are getting the best out of your space. We all have previous interior design experience, so we understand scale, colours, textures! We work with you throughout the whole process so you don’t end up making any drastic decisions you may regret (like Zahraa’s navy/black wall). 

If this sounds like something you would like to be involved in, please get in touch today by simply contacting us via our contact for or clicking “Get your free kitchen design” button at the top this page.

Smile, It’s that simple! 

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